Here are some tips for new medical bloggers who want to make their blog popular or at least read by more than just the author:
1. Comment on other medical blogs and leave your URL. Make substantial comments and only do it if you have something interesting and/or important to add.
2. Submit to Grand Rounds, the weekly medical blog carnival.
3. Open a Twitter account and update it when you publish a new post. Link your profile to your blog URL. Follow other medical bloggers on Twitter. Reply to their tweets. Most people on Twitter have at least a cursory look when somebody starts following them.
4. Include your blog URL in your email signature.
5. Post often, preferably daily or at least 2-3 times per week. Active blogs with quality content attract Google bots and eventually may lead to better search engine ranking.
Duty calls. Image source: Xkcd.com, Creative Commons license.
This is a post in a series of brief articles with practical tips for medical bloggers.
From Om Malik's Tips On Blogging:
I started GigaOM (the blog) over seven years ago, and decided to share two things that are two rules I almost always follow, and when I don’t I regret.
1. Wait at least 15 minutes before publishing something you’ve written—this will give you enough distance to edit yourself dispassionately.
2. write everything as if your mom is reading your work, a good way to maintain civility and keep your work comprehensible.
10 Ways To Build Your Readership. Nicole Simon.
5 Tips How To Get Noticed By Others In Your Market. LinkWorth, 2007.
11 Tips for Getting Your Comments Noticed on a Popular Blog. ProBlogger, 2007.
How to promote your blog instead of watching your visitor stats. ProBlogger, 2008.
Example Blog Launch Checklist: http://bit.ly/heAfo